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Piece of Content: #TBT Shark Week

Piece of Content: #TBT Shark Week

When Left Shark is not the only shark stealing the limelight. See how brands market according to this "almost" national holiday in U.S. Killer Content Marketing Strategies From Shark Week via @knowledgetree 10 Brand Tweets That Prove Shark Week Has Essentially Become a National Holiday Funny ad argues why you should watch SharkFest over #SharkWeek: "It's the same friggin' sharks" via @MONEY Discovery’s Shark Week has forced a TV feeding frenzy #camapaigns #SharkWeek #advert

Piece of Content: Monday Madness

Piece of Content: Tweetable Tuesday

Piece of Content: Tweetable Tuesday

5 Fascinating Insights From The 2015 Content Marketing Report by @BoldContentTV http://po.st/oNjOmR via @B2Community Brands as Publishers: Success Follows Successful Content Marketing by @searchrook http://entm.ag/1Dh9NTu via @Entrepreneur 50 of the most informative, uplifting quotes from marketers, writers, CEOs, and more: http://contnt.ly/1EKL0gA via @contently #branding #contentmarketing #contentstrategy #tips

Piece of Content: Tweetable Tuesday

Piece of Content: Tweetable Tuesday

Twitter’s Head of Content Planning Shares Content Marketing Strategy Tips by @l3ahb3tan http://po.st/5soJAS via @B2Community “The Beauty of Things That Don’t Scale” by @timleberecht https://medium.com/@timleberecht/the-beauty-of-things-that-don-t-scale-e14c91970abb?source=tw-520341fbb47d-1428978445701 The S-Curve Growth of Content Marketing: A Futurist's Take on Story http://www.skyword.com/contentstandard/enterprise-marketing/the-s-curve-of-content-marketing-a-futurists-take

Piece of Content: #TGIF

Piece of Content: Monday Madness

Piece of Content: Happy Humpday Edition

Piece of Content: Happy Humpday Edition

Piece of Content: Happy Humpday Edition

What went down and who kept the Internet buzzing with this year’s Oscars. The Insiders: Clinton Inc. brings in the ‘corporate branding wizards HelloWorld CEO on Mobile’s Role in Loyalty Programs How it builds consumer affinity for brands like Coke, Xbox Porter proves that clever content marketing is still in vogue Why do we call Wednesday “Hump Day” Natalie Massenet, the founder of Net-a-porter, worked for Tatler in a former life as a fashion editor. Photograph: Eamonn McCorm

Lose the ‘flash mob’ mentality

Marketers today are challenged to go beyond traditional means and that includes your B2B folks as well. What may seem like a good marketing tactic (i.e. flash mobs, viral videos) months ago, feels more like a desperate final attempt for B2B businesses to stay relevant to customers. Content Marketing Institute also listed “getting buy-in” from management as a challenge for marketers who understand the value of content marketing vis-a-vie ‘traditional’ tactical marketing. (We w

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